SIGNALS
Ultrashort truth flares and brand marketing confidentials.
Made to make you think and lead—or get out of the way.
June 30, 1:28 PM
You post weekly on LinkedIn.
But your website’s frozen in 2023.
Why are you treating it like a final draft?
June 23, 8:48 AM
Marketers burn budgets and hours in meetings chasing the next big thing.
Your customers already know what they need—and what they’d buy.
So why are you guessing instead of building?
June 16, 9:23 AM
You parrot Steve Jobs—who knew fuck all about running a small business in 2025.
Meanwhile, Zoe’s selling tulips around the corner—and out-marketing your brand.
What are you waiting for? Her biography?
June 11, 2:06 PM
If AI doesn’t quote you
it’s quoting the competition.
What are they telling your clients that you’re not?
June 3, 11:31 AM
You use GPT to pose as a thought leader on LinkedIn.
Meanwhile, your website’s newsroom draws fewer visitors than Kanye at a mental health fundraiser.
Why are you chasing authority in public—when you’re not performing at home?
May 28, 3:36 PM
Brands drop big budgets on new logos and agency theatre.
When what they really need is a reality check.
What would your customers miss if you disappeared today?
May 22, 10:52 AM
You can’t build brand culture on borrowed ground.
Imagine IKEA selling exclusively on eBay.
Where’s your Billy now?